Total Business European Business Awards 2019

ABOUT DR. ASHISH DUTTA Dr Ashish Dutta is a renowned practising Cosmetic Surgeon born in India and obtained his medical degree MBBS in Kolkata in 1986. He came to the UK to further his skills, train and gain experience in surgical specialities. Initially he dedicated himself to working with different surgical specialities for the next 7 years including General Surgery, Emergency Medicine and Orthopaedics thus understanding the various aspects of surgery, and it was in 2000 when Dr Dutta was invited to attend his first training session in lasers by Lumenis. This experience further motivated him to establish his first clinic in Sunderland in the same year under the name of the Aesthetic Beauty Centre and he started to focus his practise on non-surgical and laser procedures. Aesthetic Beauty Centre expanded as a brand and opened its second clinic in Newcastle in 2004, which now acts as the group headquarters. Simultaneously in 2000, Dr Dutta also obtained admitting rights at South Tyneside NHS Trust to do cosmetic procedures. He undertook a fellowship program in Cosmetic Surgery and subsequently sat for the board certification exam of the International Division of the American Board of Cosmetic Surgery (ID- ABCS) through the World Academy of Cosmetic Surgery (WAOCS). Dr Dutta was a founding member for the World Academy for Cosmetic Surgery and secretary of the organisation from 2010-2016. During his initial years of medical training, Dr Ashish Dutta saw that there was not much reference to any kind of cosmetic/aesthetic surgery and this made him want to pursue this field further. His keen interest in aesthetics of the body and the science behind it led him to develop his professional skills in the Cosmetic Surgery domain. During this time, he was one of the first doctors to bring Fraxel Laser and Thermage Skin tightening treatments to the UK, utilising knowledge from his B-Tech in Advance Skin Laser. Dr Ashish Dutta is a visionary and has always understood people’s needs to be able to look physically youthful and he endeavours to meet his patient-client relationships with very realistic expectations by thorough one-to-one consultations with each and every one of them. After 18 years in the field of Cosmetic Surgery, Dr Dutta and his team uphold the ethical and holistic values of Aesthetic Beauty Centre (ABC) by giving attention to detail with each and every patient who walks in through the door by building relationships with them and understanding their needs, before the right cosmetic solution is provided. Through his vast experience, he tries to meet patient expectations alongside his philosophy of realistic results. Dr Ashish Dutta says “In medicine most people come to see us due to illness or a health matter; however in cosmetic medicine or surgery we try to look after the patient’s aesthetic needs, improve their confidence and help them get on with their lives.” Dr Dutta’s pursuit for excellence takes him to various courses and conferences nationally and internationally. He can frequently be found giving lectures and upgrading his skills to remain at the forefront of the cosmetic surgery scenario in the UK. As a dedicated doctor, a keen learner and a people’s person he is one of the most respected practitioners in the industry. Dr Dutta also loves to share his knowledge and experiences with other fellow doctors, nurses who work or associate closely with him on a daily basis. He is passionate about cosmetic medicine and surgery and also devotes a fair amount of time to his new role as the Vice-President of the World Academy of Cosmetic Surgery (WAOCS). It is this dedication that has been acknowledged recently by his peers at The American Academy of Cosmetic Surgery when he was made a Fellow with the AACS in October 2016. The American Academy of Cosmetic Surgery (AACS) is committed to advancing the multispecialty, global discipline of cosmetic surgery and medicine for the benefit of patients and practitioners. Dr Dutta is particularly noted for his ´open style´ of consultations and his approachable, professional manner. Under the aegis of the brand’s founder, Dr Ashish Dutta, the Aesthetic Beauty Centre is now focusing on expansions, as well as developing new and innovative ways of training new practitioners. In addition to this, his clinics in the North East were given the “Centre of Excellence” by Key Opinion Leaders for collaborating with various aesthetic industry partners. Dr Ashish Dutta and his team rely on continuous training and striving for best practises and are thus able to understand the needs of the individual and thus ensuring that they understand the type of treatments that are achievable and realistic. His team consistently keep updating and upgrading their skills which is what makes Aesthetic Beauty Centre one of the most respected Cosmetic Surgery Clinics in the UK. ABC’s (Aesthetic Beauty Centre) mantra is to create an ethical and holistic environment where each approach is tailor made to deliver the desired outcome for every patient. Dr Ashish Dutta envisages the brand to be forward thinking and constantly evolving with a patient focused approach within a caring, comforting and professional ambience. MBBS, LRCP, LRCS, LMSSA, DFFP, DPD, MRCGP, B-tec in Advanced Skin Laser Board certified in Cosmetic Surgery through ID-ABCS Board certified by the American Board of Facial Cosmetic Surgery (ABFCS) Diplomate of the American Board of Hair Restoration Surgery (ABHRS) Examiner for the ABHRS and WAOCS Secretary, European Society of Aesthetic Surgery (ESAS) Secretary, British Association of Body Sculpting (BABS) Vice-President, World Academy of Cosmetic Surgery (WAOCS) EUROPEAN BUS INESS AWARDS 2019 | UNITED KINGDOM www. tota lbus inessma gazine . com 60

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